Our Search Engine Marketing Creed

Beware of any search marketer that guarantees top ten rankings in major search engines! Although it can be done and we certainly warrant top ten rankings to all of our customers, you must be certain the SEO company is a reputable company and only uses acceptable methods to get you there!
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If you believe your site may have been compromised by unprofessional seo services
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Why we need a Creed for search engine marketing?
Almost 80% of our business is from the referrals of our satisfied clients. We find it very disappointing that the majority of these clients come to us because they have been taken advantage of by people professing to be professional search engine marketers. In fact, we find that the industry is full of people looking to make a quick buck and are not professional. For this reason, we subscribe to the SEO creed as the underlying principle behind the services we offer..
No SEO practitioner will intentionally do harm to a client. This involves the continued use of any technology or procedure (without appropriate care) that is known to result in having the client site removed from search engine indexes or directories, or rendered inoperative.

No SEO practitioner will intentionally violate any specifically published and enforced rules of search engines or directories. Should rules and guidelines change (as they often do), the SEO practitioner will promptly take action to comply with the changes as they apply to all clients. Where rules and guidelines are unclear, the SEO practitioner will seek clarification and await approval from the appropriate search engine before continuing to utilize potentially harmful technology or procedures.
The SEO Creed
We will never intentionally mislead, harm, or offend a consumer of our services or products.
No SEO practitioner will intentionally violate any laws. This involves the deliberate and continued violation of copyright, trademark, servicemark, or laws related to spamming as they may exist at the state, federal, or international level.

No SEO practitioner will falsely represent the content of the client site. This includes the practice of presenting different versions of web pages to different users except where that information is altered solely to meet browser specifications and needs, sensitivity to regional factors such as language, or product specific needs. In general, ALL requests for a specific URL should be served identical HTML by the web server.

No SEO practitioner will falsely represent others work as their own. This includes the taking of work from others in whole or in part and representing this work as their own. The SEO practitioner may not make verbatim copies of the work of others (instead of authoring original work) without the prior consent of the other party. No SEO practitioner will misrepresent their own abilities, education, training, standards of performance, certifications, trade group affiliations, technical inventory, or experiences to others. This includes quantifiable statements related to project timetables, performance history, company resources (staff, equipment, and proprietary products), and client lists. Guarantees will be restricted to items over which the SEO practitioner has significant and reasonable control.

No SEO practitioner will participate in a conflict of interest without prior notice to all parties involved. This includes the practice of choosing to emphasize one client over another in competing keywords because there is more personal gain for the practitioner. All clients are treated equally and all will receive equal best effort in their Search Engine Optimization.

No SEO practitioner will set unreasonable client expectations. This includes the practice of accepting more than a reasonable number of clients competing for the same keywords and implying that all will be in the top positions in the search engines. This also includes the implication that results can be obtained in an unreasonable amount of time given the known condition of the search engines, client site, and competition.

All SEO practitioners will protect the confidentiality and anonymity of their clients with regards to privileged information and items implying testimonial support for the SEO practitioner. All staff of SEO practitioner shall be bound to protect information that is not generally known as it may harm the client. The SEO practitioner will not include the publishing of testimonials and proprietary logos of client lists, press releases, and other collateral discussing the client without explicit approvals.”
It can take 6 months or longer for a search engine to penalize a site for spamming. By then the unscrupulous SEO consultant is long gone. The end result is a high potential of being blacklisted from the search engine at the worst and a drop in the rankings at the least. Our company is a specialist at helping a website correct these problems and much of our referral business is to assist clients that have been harmed by other SEO companies or spent a lot of money with little in return. If you believe your site has been harmed in such a way, please call us for a free consultation.
We take our business seriously and thus offer this creed as our promise to our clients.
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